Client Profile - National Membership & Advocacy Organization
Industry - Agriculture Industry
Size - 41K members
49 Affiliate State Associations plus National Association
Policy Advocate for 300K Consumers
8K+ Contest entries
Relationship - 20+ years
Solution - Membership Management System, Contest Management System, Prospecting, Data Analytics, Ongoing Support, and much more Third Party Integrations - Contact Contact, CVENT, MailGun, Qlik Analytics, PayPal
Summary
The person with the most yield wins! When it was decided to create what is now a wildly successful online contest, we developed everything software & database related, from data modeling to UI/UX to role-based access to generating reports. We managed deployment, continue maintenance and offer enhancements. Everyone continues to be a winner – especially our client’s members.
Business requirements
Register contestants
Enter & validate results
Craft an administrative system
Enable mobile access
Analyze data
Bespoke Solutions
The client needed people who not only spoke HTML5, but also understood what trace elements were found in a particular fertilizer.
We tailored an artful solution that involved industry sales agents, individual farmers, and state level membership groups. Our algorithms allow bottlenecks to be cleared quickly, while our mobilization program enabled rapid user entry while in the field.
QLIK - Data Analytics
As OEM Partner with Qlik, we are able to build custom integrated data analytic tools with in the system. This allow user with a seamless way to drill into large datasets to identify targeted customers with 350 plus data points for target campaigns. The user interface was designed so that the end user need not have technical understanding - just a willingness to use state of the art tools to enhance their business.
Benefit
Our client finds member engagement increased significantly. Data for analytics and consensual cross marketing has become a significant source of revenue.